With passion comes change. Where there’s excitement, there’s joy.

Our new slogan stands for exactly that. Action, reaction. If you challenge yourself, you’ll feel the rush.

HUB is an independent sneaker brand. We make sneakers to give people a good feeling. In who they are. In what they do. HUB walks with them. Where there’s creation, there’s movement. Where there’s connection, there’s HUB.

An ode to connection.

All over the world lifestyles and cultures come together and inspiring ideas and creations are born. The name HUB is an ode to where these lifestyles connect and merge. HUB is not a person. No man or woman. HUB is a group of friends. Free-spirited and with appreciation for everyone's unique talent.